Culture/CommunityNon-profitPress Coverage

Lynchpin powers riverfront effort

By August 1, 2015 October 6th, 2015 No Comments

Fort Wayne Business People covers the I-think-I-can momentum behind Fort Wayne riverfront development and its Phase 1 attraction: Headwaters Junction.

Lynchpin Creative’s marketing and development efforts propelled the Headwaters Junction project into the public limelight as early as 2009. In 2014, the project landed into squarely into the Fort Wayne Riverfront Master Plan.

Standing next to the Berkshire Engine No. 765 is like standing next to the Millennium Falcon. Surrounded by other engines, train cars, and even a caboose in a warehouse that bares the aroma of grease and coal, the 765 paints an impressive picture. It’s huge. It’s powerful. It’s sleek. And it’s very, very rare.

…But Headwaters Junction won’t just be a pretty venue. Old trains mean big business. Preliminary studies estimated that Headwaters Junction would draw an additional 100,000+ visitors annually to downtown Fort Wayne. According to numbers from Visit Fort Wayne, that means an additional $9 million invested in the local economy.

“We were honored that the consultants continuously advocated for authentic, sustainable development and felt that Headwaters Junction would really bring the riverfront to life, even in the winter months,” says Lynch. “You can’t get more authentic than the 765. This machine creates incredible emotional experiences wherever it turns a wheel, and that is a major factor in attracting and retaining talent and enhancing a city’s quality of life.”

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